E-commerce Trademark Class

In today’s digital-first world, e-commerce businesses are booming, and protecting your brand has never been more important. If you run an online store or sell products through digital platforms, you need to register your brand name, logo, or tagline under the correct trademark class. Choosing the right class ensures your brand receives full legal protection in case of disputes or misuse.

So, what is the trademark class for e-commerce businesses? The most relevant is Trademark Class 35, which covers business management, consulting, retail, wholesale, and online selling services. Whether you run a small online store, a large marketplace, or a digital service platform, your e-commerce brand should be filed under Class 35 for protection.

Why Trademark Class 35 is Crucial for E-commerce

  • Covers online retailing & trading – It includes all types of e-commerce services such as selling products online, managing sales, and providing retail support.
  • Prevents brand misuse – Competitors cannot use a similar name in the same class once you register your trademark.
  • Boosts credibility – Customers trust businesses that have legally registered trademarks.
  • Long-term brand protection – A registered trademark ensures your brand grows securely with your online presence.

Example of E-commerce

If you run an online clothing store, you should register your business under Class 35 for e-commerce services. Additionally, you may also need to register your products in specific classes like Class 25 (clothing) or Class 3 (cosmetics) depending on what you sell.

Conclusion

For every e-commerce entrepreneur, securing your brand identity with the right trademark class is a smart move. Trademark Class 35 is the primary category for online retail and e-commerce services, ensuring your digital business stays safe and legally protected.

📞 Contact Dealintax for Trademark Registration